$hide=home

Want to motivate your employees? Try this 'embarrass the boss' tactic

© Courtesy of Sam Nelson   Sam Nelson

By Sam Nelson, NBC News

I'm a pretty reserved guy. I dress in typical ways, with no desire to stand out. I do my job, then drive home to my wife and kid. I'm the last person you'd expect to suddenly show up one day with shocking, neon blue hair.

But I had no choice. I'd made a promise.

I oversee a team of sales representatives at Outreach, a tech company based in Seattle. Thanks to new technologies, we've found that we can hire people straight out of college or from other fields, and get them trained quickly.

In June, I had a team of five brand new recruits who had never been in tech sales. We also had an ambitious goal: to beat all previous first-month sales records.

This required some kind of special incentive. But I had no idea how to wrangle budgets to get prizes like trips or tickets. I needed to come up with something free, but still powerful enough to motivate them.

An idea popped into my mind, so I just went with it. I told them that if we beat the record, I'd dye my hair blue — and not just for a day. Permanent dye to last until it grew out.

My team laughed, and asked whether I was serious. When I said yes, their eyes lit up.

They ended up blasting the previous record out of the water. And while there are many reasons — they worked hard and we built a great process — they made clear that getting me to look like an anime character or Stanley Tucci from 'The Hunger Games' was part of what drove them.


Humor relieves stress and builds teams

There are a few reasons this idea worked. First, injecting some humor and playfulness into the atmosphere of a high-stress job can be very helpful.

Sales in particular can be very tough, since it means facing constant rejection. It's one of the careers with high rates of depression. When things got tough for our team during that first month, someone would crack a joke about my future look. We'd laugh, and the team would push forward.

The willingness to do silly things can also help build a sense of teamwork, that we're all in this together. Richard Branson discussed this in the book "The Mind of the CEO", saying that as the top executive, "you've got to be the first into the swimming pool with your clothes on or whatever, the first to let your hair down, first to make a fool out of yourself on the stage singing karaoke, to break the ice so that everybody else knows how far they can go to have fun."


Risking embarrassment can inspire

There's also something more to it. I wasn't just offering something fun, I was offering to humiliate myself in a way that would last months.

That speaks to a philosophy I've developed about work in general. I've found that many people are willing to work hard, but few are willing to risk personal embarrassment to achieve a goal. When someone is willing, other people admire that as a form of courage. And they want to see it play out.

This helps explain why a United Way chapter and SignUpGenius have recommended fundraiser incentives like "Get the Boss" or "Embarrass the Boss." Options include dunking them in a tank of water, getting them to shave their head or doing an old fashioned pie-in-the-face. The desire to see people willing to make fools of themselves for a good cause is also the thinking behind the viral ice bucket challenge that helped raise money for ALS research.


Pulling through

When our sales results came in, our team celebrated. No one brought up my hair, and some of them weren't sure whether I would do it.

But that weekend, I found a stylist who spent hours putting together a concoction. He bleached my brown hair bright white to get rid of any color, then used a unique mixture to make it the most obnoxious, bright blue he could muster. It took hours and cost $250.

Heading to work that Monday, I was self-conscious and very nervous. But I decided to own it. Everyone who saw me laughed — but also loved it.

I also posted about it on LinkedIn. Soon, my new photo and post explaining the hair got thousands of views. It's a kind of attention I wasn't used to getting, but have found it to be a good opportunity to share ideas. In fact, I've decided to keep my hair crazy blue for the time being.

I wear it as a badge of honor. As a sign to my employees that I will pull through for them, no matter what, if they give it their all. And as a message to everyone: It isn't easy to make a fool of yourself. But if you can cross that line, one very few people are willing to cross, there is a lot of opportunity on the other side.

COMMENTS



|Featured Content_$type=three$c=6$l=0$m=0$s=hide$rm=0


Made with in NYC
Name

4th of July,7,Accessories,25,Acne,3,Advice,140,African Food,2,AIDS,1,Alcohol,4,All About Beer,1,All About Wine,2,Alternative Treatments,4,American Food,5,Animal,367,Animal Health,1,Animals,34,Anniversary Cake,11,Appetizers & Snacks,2,Asian Food,7,Asthma,4,Australian Food,1,Autism,1,Auto Insurance,1,Auto Show,52,Autos,46,Baby Shower Cake,29,Back Pain,25,Balance Work & Life,50,Banana Cakes,2,Barn Finds,1,Be a Better Manager,33,Beef Recipes,7,Beverages,3,Bills to Pay,35,Birth Control,1,Birthday Cake,109,Blueberry Cake,11,Bread,11,Breads,1,Break Room,12,Breakfast & Brunch,6,Brownie,8,Bundt Cake,30,Business Skills,102,Butter Cake,52,Buying,1,By Region,3,Cake Decorating,113,Cancer,73,Car Shows,1,Car Tech,2,Caramel Cake,5,Career,221,Career Advice,298,Career Choice,125,Career Growth,180,Career Paths,24,Career Problem,8,Carrot Cake,22,Ceremonial Cake,9,Certified Pre-Owned Vehicles,1,Cheese Recipes,4,Cheesecakes,251,Chicago Auto Show,2,Chicken Recipes,14,Chiffon Cake,5,Children's Health,21,Chocolate Cake,395,Christmas Cake,23,Classic Cars,39,Clinical Practice,1,Cocktail Recipes,2,Coconut Cake,21,Coffee,1,Coffee Cake,15,Companies,2,Consumer Electronics Show,5,Cookies,10,Cooking,1,Creative,309,Cupcake,322,Customs & Classics,2,Dandruff,1,Demotivational,636,Dental Health,26,Dentistry,1,Depression,24,Desserts,3,Detroit Auto Show,4,Diabetes,25,Diet,131,Dining Out,3,Dinner,14,Disease,116,Diverse,1,Doughnuts,5,Drink,27,Drinks,1,Drinks & Cocktails,4,Driving,3,Drugs,3,Ears,2,Easter,1,Education,85,Eggs,3,Entertainment,147,Enthusiasts,131,Entrepreneurship,40,European Food,8,Exercises,51,Eye Health,28,Facts,284,Fat Loss,91,Father's Day Cake,4,Featured,125,Features,374,Finance,5,Fish & Seafood,13,Fitness,594,Fitness & Exercise,219,Food,83,Frankfurt Motor Show,2,Fruit & Veggie Recipes,8,Fruitcake,70,Fruits,4,Fuel Economy,1,Fun,42,Funny,546,Gearheads,1,General,7,Geneva Motor Show,3,Get Healthy,63,Graduation Cake,2,Halloween,2,Halloween Cake,12,Headache,22,Health,1181,Health & Fitness,300,Health Care,466,Health Insurance,1,Healthcare Tech,5,Healthy,12,Healthy Eating,186,Healthy Habits,159,Healthy Living,132,Hearing,1,HIV/AIDS,4,Hot Rod Power Tour,1,Ice cream Cake,21,Imports,1,Insurance,5,Internship,8,Interview Skills,37,Investing,12,Job Search,47,Just For Fun,2,Lamb,2,Latin American Food,1,Layer Cake,95,Leadership,44,Legs,1,Lemon Cake,18,Life,1,Lifestyle,1360,Los Angeles Auto Show,14,Lunch,5,Maintenance,3,Mango Cake,3,Marketing,10,Markets,11,Marshmallow,3,Massage,5,Meditation,29,Men & Women,18,Men's,4,Men's Health,14,Mental Health,294,Middle Eastern Food,2,Money & Career,21,Motorcycles,106,Motorsports,2,Mousse,2,Muffins,9,Mug Cake,14,Multiple Sclerosis,1,Muscle Cars,4,Muscle Cars & Hot Rods,3,Muscle Gain,2,New Bikes,2,New Car Deals,1,New York Auto Show,3,News,332,Nutrition,447,Offbeat,564,Oral,4,Ownership,61,Pain,24,Pancake,19,Panna Cotta,3,Paris Motor Show,4,Pasta,2,Pastry,7,Pebble Beach Concours d'Elegance,2,People & Places,88,Personal Finance,164,Pets,115,Pie,27,Plum Cake,1,Poke Cake,10,Popular Ingredients,26,Pork Recipes,7,Pound Cake,55,Pregnancy,72,Premium,1,Protein Bars,1,Psychology,1,Pudding,9,Pumpkin Cake,45,Quick & Easy Recipes,11,Real Estate,72,Recalls,4,Recipe,1089,Recipes,52,Recipes & Meal Ideas,3,Recipes By Course,5,Relationships,49,Research,94,Restaurants & News,13,Resume,11,Retirement,10,Reviews,1,Safety,5,Salad,6,Science & Tech,66,Self Help,14,SEMA Show,5,Sex,7,Sexual Health,19,Shanghai Auto Show,7,Shaving,1,Sheet Cake,20,Shots & Shooters,1,Side Dishes,4,Skin Care,33,Sleep,62,Small Business,163,Smile,1,Smoothies & Juices,3,Snacks,1,Special,6,Special Cake,579,Special Feature,113,Special Features,54,Sponge Cake,15,Sports,22,Sports and Exotics,4,Sports Cars,8,Strawberry Cake,22,Stress Relief,35,Stroke,2,Supercars,10,Tarts,12,Taxes,7,Teas,2,Tech,89,Technology,6,Teeth,5,Thanksgiving Cake,4,Therapy,3,Tips,109,Tips & Tricks,6,Tokyo Motor Show,2,Tools & Skills,16,Top Stocks,1,Top Stories,1,Traditional Cake,4,Training,1,Travel,847,Trucks,1,True Health,5,Valentine's Day Cake,7,Vanilla Cake,17,Vegetables,3,Video,5,Waffles,3,Wedding Cake,549,Weight Gain,23,Weight Loss,468,Weird,172,Wellness,71,Women's,689,Women's Health,173,Work Environment,77,Workouts,81,Yoga,58,
ltr
item
dearJulius.com: Want to motivate your employees? Try this 'embarrass the boss' tactic
Want to motivate your employees? Try this 'embarrass the boss' tactic
https://2.bp.blogspot.com/-bSiaL9-kHWU/W_OAn9ipPUI/AAAAAAAAimk/2yI_li9edegGyu4TcoLS1FHMwkahTkfEwCLcBGAs/s1600/1.jpg
https://2.bp.blogspot.com/-bSiaL9-kHWU/W_OAn9ipPUI/AAAAAAAAimk/2yI_li9edegGyu4TcoLS1FHMwkahTkfEwCLcBGAs/s72-c/1.jpg
dearJulius.com
https://www.dearjulius.com/2018/11/want-to-motivate-your-employees-try.html
https://www.dearjulius.com/
https://www.dearjulius.com/
https://www.dearjulius.com/2018/11/want-to-motivate-your-employees-try.html
true
673833072858841524
UTF-8
Loaded All Posts Not found any posts VIEW ALL Read More Reply Cancel reply Delete By Home PAGES POSTS View All RECOMMENDED FOR YOU LABEL ARCHIVE SEARCH ALL POSTS Not found any post match with your request Back Home Sunday Monday Tuesday Wednesday Thursday Friday Saturday Sun Mon Tue Wed Thu Fri Sat January February March April May June July August September October November December Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec just now 1 minute ago $$1$$ minutes ago 1 hour ago $$1$$ hours ago Yesterday $$1$$ days ago $$1$$ weeks ago more than 5 weeks ago Followers Follow THIS PREMIUM CONTENT IS LOCKED STEP 1: Share to a social network STEP 2: Click the link on your social network Copy All Code Select All Code All codes were copied to your clipboard Can not copy the codes / texts, please press [CTRL]+[C] (or CMD+C with Mac) to copy